Business Administration - Undergraduate Level

BA 10 – INTRODUCTION TO BUSINESS
A survey of the basic functions, objectives, and structure of a modern business within the frame­work of a free--enterprise system.  The course focuses upon the specialization and interdependence of business function and skill in decision-making. It is a prerequisite for all business major courses except accounting and statistics. (3 units)  
              
BA 42 – FINANCIAL ACCOUNTING
Introduction to basic accounting theory and proce­dures: balance sheet and each of its parts, assets, liabilities, owners’ equity, income statement, statement of owners’ equity, and the statement of changes in financial position and accounting system.  The emphasis in this first course is on procedure, but knowledge of the ruling princi­ples will also be a requirement. (4 units)
                 
BA 45 – STATISTICS
This course is designed for both the business major and for the non-business student without previous knowledge of statistics.  Emphasis is on descriptive statistics and inferential statistics with relevant applications to solving problems, hypothesis testing and decision-making. Important statistical models and distributions will be discussed. (3 units)  Prerequisite: MATH 10 or MATH 15
            
BA 109 – BUSINESS ETHICS
The course is an introduction to basic ethical theories and values systems. Topics include moral issues, codes of ethics, conflict of interest, social and fiduciary responsibilities, the work ethics, and other situations which arise within business environment. (3 units)
            
BA 110 – MANAGEMENT PRINCIPLES
The course is emphasizing management of organization structures achieving organizational objectives and fundamental concepts related to the practice of management in terms of the basic functions of planning, organizing, motivating, directing and controlling.  (3 units)  Prerequisite: BA 10 or equivalent
            
BA 115 – SMALL BUSINESS MANAGEMENT
Focus on the problems and profitable potentials for small business here and abroad.  Areas covered include: starting, managing, marketing, and administer­ing a small firm as well as legal and governmental considerations.  Also discussed will be techniques of buying, selling, and evaluating a small firm.  (3 units)  Prerequisite: BA 10 or equivalent
          
BA 130 – INTRODUCTION TO INTERNATIONAL BUSINESS
The varied dimensions of doing business abroad will be covered in terms of patterns of international trade, foreign investments, social and political frameworks, the economic environ­ment, national and international constraints, and problems of general management associated with planning, financing, marketing, personnel, and legal requirements.  (3 units)  Prerequisite: BA 10 or equivalent
                
BA 134 – PRINCIPLES OF IMPORT AND EXPORT MAN­AGEMENT
This course covers the major facets of the import-export transactions and procedures required to do business overseas successfully.  The focus is on practical applications, ranging from understanding the objectives of parties involved in importing and exporting to basics of letters of credit, packaging, and transporting shipments.  The instructor discusses cross-cultural differences, role of banks and freight forwarders; foreign currency management; and documents used in international trade.  (3 units)  Prerequisite: BA 10 or equivalent
               
BA 135 – LEGAL FOUNDATIONS OF BUSINESS
Introduction is made to the legal system of the modern business world, to the definition and enforce­ment of common forms of legal obligations, the judicial system and practical aspects of Business Law. (3 units)  Prerequisite: BA 10 or equivalent
            
BA 140 – FUNDAMENTALS OF FINANCE
Introduction to the financial management of a company.  The course includes the study of the financial system, source of funds, different sectors of the economy affecting the business organization and adjustments to changes in capital structure, use of financial statements, planning, and forecasting.  (3 units)  Prerequisite:   BA 10 or equivalent
           
BA 145 – REAL ESTATE PRACTICES
This course is an introduction to the real estate business. Topics include basic real estate terms, real estate financing, real estate appraisal, contracts, and real estate investments. It will emphasize on real estate investments. (3 units)  Prerequisite: BA 10 or equivalent
           
BA 146 – APPLICATIONS SOFTWARE
A survey of the current available software programs used in business applications. Databases, spreadsheets and word processors are manipulated as well as methods for evaluating the efficacy of specific implementations personal and shared information systems. This course is intended for the non-major with an interest in business data processing.  (3 units)  Prerequisite: CS 10
              
BA 150 – MARKETING
A study of marketing function in business and in society, with an analysis of buyer behavior and competitor actions. The crucial facets of products, price, distribution, and promotion form the center around which decision-making is examined, explained, and understood. (3 units)  Prerequisite: BA 10 or equivalent
            
BA 156 – ADVERTISING
The course incorporates an examination of the principles and practices of the major strategies for the ethical promotion and sale of goods, services, and ideas; also an overview of such essential components of advertising and advertising research as media selection and buying, product and market testing, creative production, and account management. (3 units)  Prerequisite:  BA 150 or equivalent
                 
BA 180 – PRINCIPLES OF HOTEL ADMINISTRATION
Included are the physical aspects of hotel operations, including organization, departmental classification and sales development of the hotel, methodology of handling credit cards, check cashing and collection of accounts receivable and basic laws governing employment, taxes, leases and insurance as they apply to the hotel and restaurant industry. (3 units) Prerequisite: BA 110
               
BA 215 – PRODUCTION MANAGEMENT
A study of operational systems, models and techniques related to production planning and control, methods analysis, cost effectiveness inventory management, work scheduling, wage determination and general organization analysis. (3 units)  Prerequisite: MATH 10
               
BA 217 – PERSONNEL MANAGEMENT
A survey of principles and practices related to development of sound personnel relationships with reference to employment recruiting and selection, training, job evaluation, performance appraisal, discipline, wage and salary administration, labor relations, safety, supervision, morale building, governmental regulations and other matters. (3 units)  Prerequisite: Upper division standing
              
BA 223 – ORGANIZATIONAL DEVELOPMENT
The course includes theoretical and experiential coverage of this manage­ment discipline. The course aims to improve the organization's culture and its human and social processes through a systematic change program. Both behavioral science and intuitive based assessment techniques are examined to give an integrated approach to organizational development; use of cases and role-play exercises. (3 units)
                    
BA 225 – WORLD RESOURCES
World resources include minerals, organic raw materials, labor, capital, industrial bases and strategic locations and combinations of assets. The course examines the economies of various countries as models for understanding resource bases, their management, and development. (3 units) Prerequisite: ECON 20A
                    
BA 230 – STUDIES IN INTERNATIONAL BUSINESS
This course is intended to familiarize students with basic concepts and theory in international trade, trading arrangements, foreign exchange and balance of payments issues, relations between multinationals and home and host governments and businesses, the theory and practice of the multinational enterprises, and comparative management. (3 units)  Prerequisite:  BA 130
            
BA 231 – CULTURAL DIMENSIONS OF MANAGEMENT
A study of the diverse influences of political, social, and cultural factors on the practice of management in multinational business.  Fundamental characteristic of different cultural areas will be identified and subjected to comparative evaluations.  Case studies will focus on doing business and negotiations in Africa, Asia, Latin America, Europe, the Middle East, and North America. (3 units)  Prerequisite:  BA 130
           
BA 236 – PEOPLE PROBLEMS IN SMALL BUSINESS
The new and small business typically starts with a narrow entrepreneur­ial, or family oriented, human resources base. This course investigates the problems in supervising and working effectively with peoples, problems which face the proprietorship, partnership, or closely held corporation in such matters as organizational structure, personnel policies, and managerial succession. (3 units)
              
BA 240 – MANAGERIAL ACCOUNTING
Planning of profits, costs, and sales. Cost and profit analysis and control. Includes budgeting, forecasting, standard costing, break-even and cost-volume profit analysis, direct and absorption costing, variance analysis, differential cost analysis, and capital expen¬≠diture planning, evaluating, and control.  (4 units)  Prerequisites:  BA 42, BA 110
            
BA 241 – QUANTITATIVE ANALYSIS
This course covers quantitative techniques for solving business problems and making management decisions.  Techniques include production or output planning, capital investment and project analysis, linear and non-linear programming, probability theory, inventory control, scheduling, and waiting line models, as well as mathematical decision techniques. (3 units)  Prerequisite: MATH 10 or MATH 15
             
BA 243 – MONEY MANAGEMENT
Included are the fundamental principles of money management in both the public and private sectors in our changing society. How to arrange, manage, and control one’s financial affairs. Investments in bond, stock, commodity, money and futures markets will be examined. Guest lecturers from the local business community will be invited to participate. (3 units) Prerequisite: BA 140
              
BA 250 – HUMAN RELATIONS IN BUSINESS
The course studies worker motivation and behavior in the environment of modern business especially production and distribution. Emphasis will be placed on the integration of all the social sciences, especially psychology, sociology and recent findings from industrial studies in human resources management. (3 units)  Prerequisite: Upper division standing
            
BA 251 – BUSINESS AND SOCIETY
The firm will be viewed as a component of a pluralistic society and the various relationships explored. Emphasis will focus on the role of business, relationship to different value systems, historical development of American business enterprise, social responsibility in various areas, and future forces which may shape the growth and development of business. (3 units)  Prerequisites:  POL SCI 10 and upper division standing
               
BA 255 – ENTREPRENEURIAL MANAGEMENT
Exploring the management as a new and total enterprise. Concentration on the impact of innovative personality and its approach to decision-making. The primary focus of this course is to study the behavior involved in forming a new business. Include venture capital, purchasing a business, recognizing and evaluating opportunities, networking, selling, etc.  This course consists of case studies, discussing in-class exercises, readings and an outside project.  (3 units)  Prerequisite: Upper division standing
             
BA 256 – SALES MANAGEMENT
This course emphasizes the vital role that field sales work has in our economy, society, and culture. It stresses and examines, moreover, the sales manager’s unique and difficult responsibilities, along with the decision-making methods and tools employed in the effective management of the sales force as part of firms’ promotional strategy. (3 units) Prerequisite: Upper division standing
                 
BA 257 – CONSUMER BEHAVIOR
This course will teach you to look at consumer behavior from many perspectives.  We will be looking at:  (a) the decision process -- the effects of the buyer's personality, memory for advertisements, and other factors on; (b) the effect of social pressure and social identity on what people buy; and (c) how knowledge and awareness of social and psychological influences are translated into marketing strategy -- advertising, pricing, product development, and distribution.   (3 units)  Prerequisite: Upper division standing
               
BA 260 – INFORMATION SYSTEMS CONCEPT
A study of the organization of the system project, project management, and control from the feasibility, definition, design, development, and testing stages to implementation. It uses existing computer pro­grams and student designed programs. Emphasis on management use of information systems and measuring the effectiveness of the organization. (3 units)  Prerequisite: CS 10
                  
BA 262 – SYSTEMS ANALYSIS AND DESIGN
An examination of principles of system analysis design with emphasis on business applications; applications of the systems viewpoint of problem solving, identification of alternatives, and simulation; and make use of the computer to solve problems using existing programs and student designed programs. (3 units)  Prerequisite: BA 260
              
BA 269 – COMPUTER MODELS IN MANAGEMENT
This course intends to teach key concepts and techniques used in econometrics modeling for business and economic decisions. It also provides the student with an opportunity to apply modeling concepts to practical solutions. Students will use a computerized econometrics software package to run their model. (3 units)  Prerequisites: CS 10, BA 146
              
BA 275 – INDUSTRIAL AND ORGANIZATIONAL BEHAVIOR
The course examines organizational behavior in industry and within organizations as well as its impact on groups and individuals. Topics include: group dynamics, training, leadership, motivation, performance appraisal and job satisfaction. The course content should enhance the understanding of both employee well-being and organizational effectiveness. Research findings will assist in structuring organization policies and practices. (3 units)  Prerequisite: Upper division standing
            
BA 280 – ADVANCED ACCOUNTING
An in-depth study of business combinations, including reasons for combining or not combining, plus methods of combining; pooling of interests and purchase, consolidation techniques, consolidation theories and various inter-company transactions. (3 units)  Prerequisites: ECON 20A, BA 42, BA 240
             
BA 289 – INTERNATIONAL BUSINESS STRATEGY
This course is designed to integrate the knowledge gained in the GBA requirements into a comprehensive strategic management forum with an international perspective. Cases are used extensively to give the student experience with real problems. It is intended to give the student a broad, general management view of international commercial interactions. (3 units)  Prerequisite:  BA 130
            
BA 290 – BUSINESS POLICIES
Senior-level integrating capstone course which provides the student with the opportunity to put into practice all the skills, disciplines, techniques and theories acquired in functional courses such as economics, operations management, marketing, finance, accounting, and management. Emphasis is on the case method of instruction and use of a business game. (3 units)  Prerequisite: Senior standing
          
BA 291 – INTERNSHIP IN BUSINESS
Practical experience involving employer’s evaluations of student performance. (1-4 units) Prerequisite: Records Office permission. CR/NC
              
BA 298 – SPECIAL TOPICS IN BUSINESS
This course offers topics of specialized interest in the major fields of study. Case studies and independent research. Topics vary each semester; so students should not include this in a concentration unless they know it will be available. This course may substitute for a concentration only once with the permission of the Dean. (1-4 units)
                     
NOTE: Courses from BA 10 to BA 298 can be offered as 3/4 units (45/60 hours) of lectures or as 2/3 units (30/45 hours) of lectures and 1 unit (30 hours) of sections with a teaching assistant.